Upcoming Events

41st NATAS-Pacific Southwest Emmy Awards to be held in Palm Springs

This yeaWestin Exteriorr the NATAS-PSW Emmy® Awards will be held Saturday, June 20th in the desert at the Westin Mission Hills Golf Resort and Spa in Rancho Mirage.   A cocktail reception will begin at 5pm in the foyer of the Ambassador Ballroom followed by dinner and the Awards ceremony. Tickets are on sale now through June 8th.  Members may purchase 2 tickets at the member price of $100. Each additional ticket may be purchased at the non-member rate of $165. Table sponsorships are also available.

Beginning June 1st, all tickets will be at the non-member price.

Station table sponsorships include either one table of 10 with preferred seating, sponsor recognition, plus a full-page ad in the Emmy® Program (if received by our May 15th print deadline) or two tables of 10 with preferred seating, sponsor recognition, plus one full-page ad in the Emmy® Program. Please contact Executive Director Amy Bosler at admin@nataspsw.org for pricing.

For those of you wishing to stay at the hotel, rooms are being held for us at the rate of $129 for a standard room and $169 for a pool or golf view.  The resort fee has also been reduced to $10/day.  These rates are good from Wednesday, June 17th to Monday, June 22nd.  Make sure to mention that you are attending the NATAS-PSW Emmy Awards.  For these rates, reservations must be made by May 24th at 5pm.  Our room block is limited, so don’t wait until the last minute!

Call 877-253-0041 or book online at https://www.starwoodmeeting.com/Book/emmyawards2015

Please reference NATAS-PSW Emmy Awards 2015 to receive our special group rate.

Stay tuned for some special offers on golf and spa services.

RSVP Now for the 2015 Nomination Party

You are cordially invited to join us as we announce the 2015 Emmy® Award Nominees. 

Light hors d’oeuvres will be provided at the locations below.  RSVP by Monday April 27, 2015 for FREE admittance!

Date: Monday, May 4th
6 pm:  Appetizers and no-host cocktail hour
7:15 pm:  Nomination Announcements
The deadline to RSVP has passed.  

San Diego:  Charcoal House Steakhouse and Music Bar, 9566 Murray Dr, La Mesa, CA 91942 Map

Palm Springs: Jackalope Ranch, 80400 CA-111, Indio, CA 92201 Map

Las Vegas: Hearthstone Kitchen & Cellar, 11011 W Charleston Blvd, Las Vegas, NV 89135  Map  (located at the Red Rock Casino, Resort & Spa)

If you are unable to join us, nominations will be posted on our web site the following day.

Make plans now to attend  the Emmy® Gala:  Saturday, June 20th at The Westin Mission Hills Golf Resort & Spa, Palm Springs, CA!

Social Media Branding for Media Pros

Thursday, January 22, 2015 at 6 pm

Free Workshop for NATAS Members.  $15- for non-members.

Location:  Groovy Like a Movie, 5205 Kearny Villa Way • Suite 100, San Diego, CA 92123
Time:  Registration begins at 6 pm, and the workshop and webstream will begin promptly at 6:30 pm PST.

Click here to register for the workshop.

Non-members can pay through this secure link:

The intention of this 90-minute workshop is to teach professionals in the television and media industries how to successfully integrate social media into their personal and professional brands. The Social Media Branding for Media Pros workshop focuses on strategies to strengthen your brand across various social networks. You will leave the workshop with the following key takeaways that you can implement immediately:

  • > How to leverage your social media brand to generate more revenue.
  • > How to ensure your personal online brand is simultaneously optimized to enhance your station’s or company’s          brand.
  • > Knowledge on how to serve as a trusted subject matter expert as a television media professional to have prospects   interested in working with you before even meeting you.

This is an interactive workshop, presented by Melodie Tao. We will be participating in group activities and creating online updates. It is recommended that you bring a laptop or tablet. Pen and paper will be provided in case you are unable to bring either.  This workshop will also be webcast.  To register, please complete this form.

Melodie TaoMelodie Tao, also known as Marketing Melodie is a seasoned Marketing professional with over 11 years of experience. As a Digital Consultant, Speaker and Professor, Melodie’s mission is to teach and inspire others to grow their business through digital marketing and social media. Melodie teaches Interactive Marketing classes at National University and also works with the digital team at NBC 7 San Diego. Melodie has successfully executed campaigns for companies including Verizon, Microsoft, AMC Theaters, Westfield Malls and AT&T. Melodie has hosted social media workshops all over the world and is excited to be at home in sunny San Diego to teach television professionals in NATAS how to create a strong brand through social media. For more information, visit Melodie’s website: www.marketingmelodie.com


Join Us for our Holiday Mixer!

tom-ham-s-lighthouse-550x404Share the spirit of the holiday season with the Pacific Southwest chapter of NATAS and SDMediaPros for our annual Holiday Mixer, Wednesday December 10 from 6 p.m. to 8 p.m. at Tom Ham’s Lighthouse.  Mingle with friends as you eat yummy food and enjoy great drinks (it’s a No Host bar and food). There is plenty of free parking at the west end of Harbor Island.  We look forward to seeing you!

Tom Ham’s Lighthouse (Bar Area)
2150 Harbor Island Drive
San Diego, California 92101

NATAS Master Class Series Fall 2014

NATAS-PSW members are invited to receive FREE professional development through a Fall series of master classes in TV production/post production.

The classes will be live webcast to all NATAS members and then archived on YouTube.  RSVP’s are required, use the link under each class description.

Each webcast will begin at 11:00 a.m. PST.  The online audience will be able to ask questions of the instructors during Q&A periods, along with the live audience.  Each class will be divided into three segments.  The classes will end at 1:30 p.m. PST.

This is a chance to learn from TV pros — get in-depth tips and techniques from the Bay Area Television Masters. Each class will begin with basic principles but will quickly accelerate into advanced concepts in each craft area.

Master Class Schedule

Editing-Steve Shlisky, Beyond Pix, Saturday, October 25th

Steve is a 35 year veteran of Bay Area television production (KTVU, KICU, and KNTV). A major chunk of that time spent editing local programming from short form PSAs, promotion, and commercial spots to longer form news features, sales presentations, and full length entertainment and documentary programs (½ hour to 2 hours in length). Many of these long form programs, Steve has helped to produce, direct and write.

Among his many honors Steve has received twelve local Emmy(R)  Awards (based on fifty nominations), thirteen Telly awards and six RTNDA awards.

Since 1999 Steve has lectured at San Francisco State University (in their BECA program) and Laney College where, since 2011, he co-chairs the Media Communication department. Past subjects have included: Video Production, Audio Aesthetics with Pro Tools; Advanced Editing; Work Experience; and Media Literacy. Currently he teaches one of the few semester-length DSLR workflow classes in the Bay Area.

Steve Also Chairs the Education Committee for the NorCal National Academy of Television Arts and Sciences (NATAS).  His responsibilities include: Overseeing the judging and awarding of $16,000 of College Scholarships Awards in seven categories each year; facilitating the judging of the chapter’s High School Awards; developing a media literacy program and arranging for a speaker’s bureau.

Link to RSVP for Webinar:  http://goo.gl/forms/H7wEUAwX89


Writing/Storytelling- Wayne Friedman, KGO Saturday, November 15th

I’m the bald-headed reporter who likes to shoot many of my own stories. It’s what I have always done. In ninth grade, I published my first regular column for what is now The Los Angeles Daily News, and continued it through high school.

In 1977, I earned a Bachelor’s degree in Political Science from UCLA while working as a network page assigned to the newsroom at KABC-TV in Los Angeles. In 1978, I finished my Masters Degree in Journalism at the University of Missouri. It’s a great school. If you want to be a reporter, go there. Seriously.

I have been on San Francisco television since 1981, beginning at KRON. Before that, I worked at stations in Louisville and Dallas. In 1989, CBS Network News hired me to produce and report national feature stories for CBS This Morning.

ABC7 hired me in 1991. Since then, I have covered all kinds of local, state, national, and international stories. They include Russia’s Second Revolution in 1992 and Hurricane Katrina in 2005, along with major fires, earthquakes, elections, and NASA space missions. Twice, I crossed the country by train, visiting small towns and taking the pulse of America following the September 11th attacks.

My book, It Takes More Than Good Looks to Succeed at Television News Reporting, now in its Second Edition, is required reading for major college journalism programs in the United States, Canada, and Europe. Since 1990, I have conducted more than one-hundred narrative writing and visual storytelling seminars for newsrooms and national organizations in the United States and overseas.

Many people know me as the recipient of fifty-one Emmy(R) awards. I earned thirteen of them for Writing, and fourteen others in the category of On Camera News Talent. There have been other multiple Emmy(R) awards in the categories of Breaking News, Feature Reporting, Feature Series, Sports Reporting, and News Programming Special. I am also a member of the Northern California chapter’s Silver Circle. In 2011, I received my 50th Emmy(R) award for shooting and editing my own stories as a multi-media journalist. After the 51st, I retired from that competition, and now encourage others.

In 2012, I received a regional Edward R. Murrow award for writing.

Link to RSVP for Webinar:  http://goo.gl/forms/8JMlgphZjP


Voiceover-Elaine Clark, Voice One, Saturday, December 6th

Elaine Clark is the owner/founder of Voice One in San Francisco and the author of the best selling voiceover instructional book, There’s Money Where Your Mouth Is [now in it’s third edition].  For over three decades she has performed in all areas of voiceovers: commercials, narrations, videogames, animation, and toys.  She created the first interactive voice and diction app, Activate Your Voice. Through Voice One, she provides group classes plus one-on-one coaching on-site and via Skype.  Preparing to Record Your Voice, an on-line course, is available through Udemy.com.

As a coach to many newscasters, multimedia journalists, field reporters, weather forecasters, and financial analysts, Elaine Clark is pleased to collaborate with the NATAS SF/Nor Cal chapter and IBEW bylogo offering this informative and interactive voiceover class to local and nationwide members.

Link to RSVP for Webinar:  http://goo.gl/forms/d1Cji6bPm0

Camera/Lighting-Chris Bollini, Academy of Art University, Saturday, January 24th

Chris Bollini, Emmy(R) award-winning  photographer, editor and producer, started his broadcast journey at a public access station in Marin County. After an internship, he was offered a freelance photographer position on a weekly news magazine show.  From there, Chris headed north to KFTY-50 in Santa Rosa where he entered the fast paced word of daily news. After two years, he changed pace and joined the creative service department and begin producing, shooting and editing local commercials and promotions.  After six years at KFTY-50, he was hired to work on show that merged the elements of news and production. The station was CBS 5 and the show was Evening Magazine with Mike Rowe and Malou Nubla. Eventually,  the series morphed into Eye on the Bay with Liam Mayclem, Brian Hackney and Thuy Vu which aired for 8 years before being cancelled. Currently, Chris is very excited to be at KOFY TV working in the creative service department as well as the local programming world.  With shows like Creepy KOFY Movietime and Dance Party, KOFY TV is a fun  and rewarding place  to work.

Link to RSVP for Webinar:  http://goo.gl/forms/tCfhYBG2B9

Silver Circle Inductee Luncheon

photo 4The Board of Governors of the NATAS Pacific Southwest Chapter celebrates

Silver Circle Inductee Luncheon

Sunday, September 7, 2014

  Kona Kai Resort & Marina
1551 Shelter Island Drive
San Diego, CA 92106

Registration – 10 a.m.

Luncheon & Presentation – 11 a.m.


Rory Devine

Silver Circle

Craig Bentley
Susan Farrell
Marianne Gerdes
Andrea Naversen
Rose Pfanner
Lee Solonche
Donna Stewart
Rich Underwood
Ken Wilshe

 Table price: (seats 10) – $700

Individual tickets: Member – $75 / Non-member – $85



Endive Parcel filled with Goat Cheese, Micro Greens and Candied Pecans garnished with Port Wine Poached Apple scoops and Balsamic Vinaigrette

Entree Choices

Fillet of Salmon Mushroom Risotto with Parmesan Cheese and Truffle Essence

Organic Chicken Breast Roasted Corn Risotto with Asparagus and Parsley

Grilled Vegetable Napoleon Fresh Vegetables, Zucchini, Yellow Squash, Red Pepper, Eggplant Marinated and Grilled Stacked and Served with Melted Provolone Cheese, Puff Pastry and Roasted Tomato Port Wine Sauce


Cupcakes by Veronica’s Goodies

Buy tickets for the 2014 Silver Circle here:


Ken Wilshe, 2014 Silver Circle Inductee

Ken Wilshe has worked in the television industry in San Diego since 1972 when he was hired at KPBS-TV.  A San Diego native, his first exposure to television came through several closed circuit TV classes at Madison High School.

He is a graduate of SDSU’s Telecomm and Film department. He was awarded a NATAS Hollywood chapter internship, spending the summer working on the Cher Show at CBS Television City, where he had the opportunity to work with many celebrities including Bill Cosby, Steve Martin, Jim Hensen and of course Kermit the frog.

In 1977 Ken was hired at then, KCST-TV and has worked as a floor director, lighting director (3 Emmy® awards), studio camera, lead evening audio operator for the past 28 years and more recently directing the evening newscasts.

Ken served as a Governor of the local San Diego Chapter of NATAS in the 1980’s.

Ken is very grateful to all his mentors and co-workers at KNSD-TV for a truly rich and fulfilling experience. They are the best crew in the business.

Buy tickets for the 2014 Silver Circle here:


Rich Underwood, 2014 Silver Circle Inductee

Rich Underwood began his television career while in college working at WSIU as cinematographer on the syndicated PBS program “Outdoors with Art Reed”. Upon graduation, Rich moved to Tulsa, Oklahoma to join the news staff at KOTV.

Underwood then took a position in the highly acclaimed photographic news organization KUSA-TV Denver where he and the station won numerous Emmy and NPPA awards including three coveted NPPA News Station of the Year awards.

While at KUSA, Rich became the documentary cameraman for the 1/2 hour program “Assignment Colorado”. From there he took a position as director/cameraman in the Promotions Department creating 35mm filmed promos.

Underwood moved to San Diego to work with A&G Productions as director cameraman, then on to Mincey Productions and finally combining forces with Sales Rep Marti Ski and Executive Producer Ann Hawkins to launch Companion Pictures.

Companion Pictures was a television commercial production company specializing solely in 35mm filmed advertisements. Upon dissolving Companion Pictures in 1991, Underwood began freelancing under the FilmSpot moniker.

In 2005, Rich Underwood became an Adjunct Professor at San Diego State University teaching Cinematography, Intermediate Production and Advanced Filmmaking in the TFM department. Rich continues to teach at SDSU as well as The Maine Media Workshops.

While Rich Underwood had lensed assignments around the globe, his favorite backdrop remains San Diego, California.

Buy tickets for the 2014 Silver Circle here:



Donna Stewart, 2014 Silver Circle Inductees

Donna M. Stewart’s 30 year career in broadcast was completely accidental. She grew up in suburban New York watching the Channel 7 Eyewitness News with Roger Grimsby and Bill Beutel. She listened to Cousin Brucie and Dan Ingram on her red Toot-a-Loop radio™. She developed a love for jazz and big band music listening to William B Williams and Jonathan Schwartz on WNEW-AM with her dad. Scott Muni and Alison Steele “The Nightbird” taught her how having passion for music can lead to success in broadcasting. She was inspired to major in Communication but because of her varied academic experience it took her over 30 years to get a four year degree. After so many years in the industry, a Journalism or Communication degree didn’t make much sense so in 2009 she acquired her BS in Information Technology from University of Phoenix.

Donna moved to Phoenix, AZ in 1982. While attending community college classes, she obtained an internship at a small cable station called the Newspaper Channel. Her experience with the internship led to a part-time editing job at KTSP, the CBS affiliate. After a two year stint there, she moved across the street into a full-time editing role at the NBC station, KPNX. It was there she developed her skills for producing year-end retrospectives. In 1988, Donna was hired at KNSD (then KCST) in San Diego. The station encouraged to enter her 1988 year-in review for Emmy® award consideration. That story received her first of many Emmy® award nominations.  She has received three Emmy® awards, a Golden Mic, an NPPA award, as well as several Press Club awards.

Donna began a transition from editing into a management role in 2005 when she became the Supervising Editor. Another promotion to News Operations Manager in 2009 expanded her role to overseeing a staff of nearly 25 photographers and editors. She also serves as the liaison between the News and IT/Engineering departments.

Donna has been a member of NATAS, SPJ, NABJ, and is currently the treasurer of SDABJ. She has served on the NBC-Universal Diversity Council. On a personal note, Donna loves to travel with her partner, is an avid tennis fan and mediocre player. She enjoys still photography and has a fondness for cats and penguins.

Buy tickets for the 2014 Silver Circle here:


Lee Solonche, 2014 Silver Circle Inductee

After earning a Master of Education degree in Instructional Technology and a Bachelor of Science degree in Broadcast Telecommunications, Lee Solonche embarked on a broadcast production and educational technology career covering over 30 years.  Mr. Solonche has been involved in virtually all areas of television production including: directing, producing, project management, writing, editing, field and studio cameras, audio production, graphics, distribution, online products and strategies.  Programs produced have ranged from live presidential and Miss America remotes, hurricane disaster relief programming, sports events, commercial news, and educational programming ranging from hundreds of live broadcasts in math and science to packages on such topics as Disney World Living Seas Aquarium, Aircraft Carrier Combat Operations, Plight of the Manatees,  Underwater Cave Diving and many more.

Mr. Solonche has received numerous national and local awards, served on several national professional boards and been a speaker at national conventions including: Annual PBS Meeting, National Council of La Raza, National Educational Telecommunications Association, National Educational Broadband Services Association, and many others.

Mr. Solonche has provided leadership and direction in the administration and operation of educational media/technology and distance learning services and projects for Vegas PBS and the Clark County School District (fifth largest in the nation) serving over 300,000 students at approximately 350 locations, distributed over 8,000 square miles.

Buy tickets for the 2014 Silver Circle here: